How to get cited by Perplexity
Rank as a cited source in Perplexity answers.
Perplexity always attaches citations with links, and it favors content that is recent, well-structured, and authoritative. It relies on Reddit more than any other major engine — an estimated 47% of its citations reference Reddit threads — so authentic Reddit presence plus fresh, statistically grounded pages is the winning combination.
Perplexity at a glance
| Operator | Perplexity AI |
|---|---|
| Cites sources | Always, with links |
| Recency weight | High |
| Reddit reliance | Very high (~47%) |
| Crawlers | PerplexityBot, Perplexity-User |
Allow PerplexityBot in robots.txt — if it's disallowed, Perplexity cannot crawl or cite your pages.
How Perplexity selects its sources
Perplexity runs a live web search for every query and grounds its answer in the retrieved pages, always displaying the sources it used. It weights recency heavily and rewards clean structure and cited data. Because it shows its citations, Perplexity is the easiest engine to measure against — you can see exactly which pages it quoted and iterate.
How to get cited by Perplexity
- Open every page with a direct, self-contained answer Perplexity can quote.
- Add cited statistics with dates — Perplexity rewards data-grounded content.
- Keep content fresh; recency is a major ranking factor here.
- Build Reddit presence — it drives roughly half of Perplexity's citations.
- Confirm PerplexityBot is allowed in robots.txt.
Check if Perplexity cites your brand
Reddit is the source Perplexity leans on most. RedditGrow scores how visible your brand is across the subreddits AI engines cite, finds the conversations worth joining, and tracks your citations over time.